Pinker Days Are Here
A New Year. A Fresh Start. Schedule Your Mammogram.
A new year brings fresh starts, renewed priorities and the opportunity to take meaningful steps toward better health. Pinker days are here—and with them comes an important
reminder for women everywhere: don’t wait to schedule your mammogram.
The United States continues to carry a significant burden of cancer, with approximately 2.1 million new cases expected to be diagnosed this year, according to the American Cancer Society. While overall cancer incidence has declined among men, diagnoses among women continue to rise—particularly among middle-aged and younger women.
At the center of this shift is breast cancer, which accounts for a substantial proportion of new cancer diagnoses in women. In 2026, an estimated 321,910 new cases of invasive breast cancer will be diagnosed in women, along with an additional 60,730 cases of ductal carcinoma in situ (DCIS).
These numbers are more than statistics—they’re a call to action.
Early detection starts with staying on schedule
Early detection remains one of the most powerful tools we have to change outcomes in breast cancer. Screening mammography can identify cancer earlier — often before symptoms appear — when treatment is most effective and survival rates are highest.
FACT: Skipping a mammogram every other year could miss up to 30% of breast cancers. Staying on schedule matters.
Yet busy calendars, competing priorities, and life’s day-to-day demands often push preventive care to the side. The start of a new year is the perfect moment to reset and recommit to your health.
Make this the year you take action
If you’re due—or overdue—for your annual screening, now is the time to act. Scheduling your mammogram early in the year helps:
Re-establish a consistent annual routine
Provide reassurance and peace of mind
Support earlier detection and better outcomes
Protect your health for the people who depend on you most
Pinker days are more than a season—they represent a proactive choice to prioritize yourself and your future.
Why schedule at our practice?
By scheduling your mammogram at our practice, you’ll receive:
Convenient, in-office breast imaging
Images interpreted by board-certified, breast-specialized radiologists
Advanced 3D screening mammography technology
Coordinated care in the same place you see your provider
Everything is designed to make your screening experience seamless, comfortable, and centered
Breast cancer doesn’t wait. And neither should you.
Schedule your mammogram today. Stay on track. And encourage the women in your life to do the same. Because when pinker days are here, it’s the perfect time to turn intention into action—and early detection into lifesaving impact